Here's an article from today's Guardian predicting that Internet advertising will outpace TV advertising by 2010 - in the UK, this may even happen by next year.
The article goes on to discuss behavioural targeting. The issue being how it will be received by the public. Behavioural targeting is already here - the Tesco clubcard is a great example - and is happily accepted by the public. But online, it is easier to push the limits.
Stephen Gale's blog. I have no excuses - these are subjects that interest me - goodness knows if anyone else is interested in the same ones! They cover technology, Photography, Strategy and Design related topics. Plus some other loosely associated material!
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